Problem

Lack of quick workout options for travellers and fitness enthusiasts who are unable to maintain their workout schedule due to -

Airfitt

Solution

Airfitt Centers are state of the art workout centers providing 20 minute HIIT sessions, aimed to give you a holistic workout in stipulated time.

Entering the center will be a painless and hassle free process. You could sign up via the Dumble App/ while booking your airline tickets/ buying the lounge membership or a walk-in

A 365 day routine designed by the industry experts and divided into difficulty levels, allowing you to choose your path. Each hour will be divided into 3 rounds of 20 minutes- back: biceps, chest: triceps and leg.

Price of each session will be at the price of a burger so that it's feasible, easy and satisfactory.Suspendisse nisi libero, cursus ac magna sit amet, fermentum imperdiet nisi.

Partnering with lounges/airlines/credit card companies will enable us to cater to your need for a shower, shoe or towel if it’s a walk-in or provide multiple notifications to carry your own in case you booked in advance.

Value Proposition

High value, captive audience concerned with fitnessn

  • Airfitt

    Airports provide a captive audience of high LTV customers, typically accustomed to higher prices for services (see massage centers, gaming lounges).

  • Airfitt

    Health & Wellness continues to be a key consumer trend post COVID. Airfitt is well positioned to capitalize on this given the overall lack of healthy alternatives in airports.

  • Airfitt

    The value to the customers is high because they are getting a challenging workout that is at a low cost and limited time commitment.

  • Airfitt

    Captive audience of high LTV customers, Accustomed to higher prices for services (massage centers, gaming lounges).

  • Airfitt

    High foot traffic

  • Airfitt

    Lack of healthy alternatives in airports

Low costs, high foot traffic and high ROI

  • Airfitt

    Equipment and square footage requirements are low in airports, whereas customer footfall is extremely high and predictable (reducing CAC).

  • Airfitt

    This franchise makes sense in the market because people show up to airports early, waste time before getting on their flights, and want a healthy alternative.

  • Airfitt

    The ROI for investors and franchisees is high based on a limited need to market heavily due to word of mouth advertising and high foot traffic.

  • Airfitt

    High ROI

  • Airfitt

    Predictable customer base (reducing CAC).

  • Airfitt

    Less CAPEX heavy

CUSTOMERS

  • Airfitt

    Captive audience of high LTV customers, Accustomed to higher prices for services (massage centers, gaming lounges).

  • Airfitt

    High foot traffic

  • Airfitt

    Lack of healthy alternatives in airports.

  • Airfitt

    Low cost

  • Airfitt

    Limited time commitment.

FRANCHISE

  • Airfitt

    High ROI

  • Airfitt

    Predictable customer base (reducing CAC).

  • Airfitt

    Less CAPEX heavy

Airfitt

Competitive Advantage

01
Airfitt

Early entrants in an unsaturated space

02
Airfitt

Proof of concept

03
Airfitt

Lack of healthy alternatives at airports

04
Airfitt

Low cost

05
Airfitt

Limited equipment, so easy to grow

06
Airfitt

Network of airline employees

07
Airfitt

High ROI

08
Airfitt

Limited time commitment

Service Flow

Client Airfitt

User input their flight number through the AirFitt App

01
Client Airfitt

Airfitt recommend workout sessions according to layover time

02
Client Airfitt

User pre sign in / reserve session & workout gear

03
Client Airfitt

Self check in & pick up gear & work out

04
Client Airfitt

AirFitt app reminds user to end workout 30 mins before boarding

05
Client Airfitt

Complimentary drink & snack & easy self check out

06
About Us
Fitness
Airfitt
Airfitt

Market Validation

Target Industry

Workout Studio Industry

Industry Analysis
  • Medium threat of new entrants/barriers to entry: customer switching cost is low unless they are on long subscription. But capital requirement is high for new business.
  • Low bargaining power of buyers at early stage because not many workout studios alternatives are there at airports
  • Low threat of substitutes: right now there are many options at airport after security check for workout
  • Low bargaining power of suppliers: our suppliers are workout equipment and merchandise vendors, we will have lots of power because there are many options(for example, amazon)
  • Low rivalry among existing competitors because it might be hard to get license at airport once one company gets it.
Airfitt
Airfitt

Market Opportunity

Our expectation is to acquire approximately 200K passengers, which is 1% of passengers from the top 25 airports.
We know that there are about 4.5 billion (non-unique) passengers annually, so there is a large market that exists

4.5 billion non-unique passengers fly annually TAM
35 million non-unique passengers from top 100 US airports SAM
200K passengers = 1% of passengers from top 25 airports AIRFITT

Meet the Team

Airfitt

ANKITA SHRIVASTAVA

Serial Entrepreneur, International Athlete, World Record Holder
Airfitt

CAROLINE KAN

Data Scientist and Consultant - BCG
Airfitt

ANDREW JANSSENS

VC and Consultant BCG
Airfitt

ANGELA ZICCARDI

Former Submarine (Veteran) and Goldman Sachs
Airfitt

JINGWEN LI

Product Designer, Founder - Find Your Arts
Airfitt

Unit Franchise

Query Now

Support Provided

Initial Franchise Support :

  • Site evaluation
  • design
  • marketing
  • operating manual
  • training program
  • workout modules
  • discount on merchandise (30% for Unit, 50% for Master)

Ongoing Marketing Support:

  • Ongoing Training
  • Center Visits
  • Audits
  • Business Review
  • Business Support

Summary

We believe our venture has realistic potential!

Addresses a salient pain point for travelers

Health - Every traveller is concerned about their health and fitness enthusiasts more than ever are looking to not skip a day of workout.

Solves current industry challenges

Gyms are cumbersome, need more time and require monthly memberships or expensive daily payouts.

Scalable both domestically and internationally

Over 42,000 Airports globally (1500 - International, 35000+ - Domestic) Only 11% of the world population has stepped foot in an airport.. but that number is expected to double by 2035.

Revenue Generating Model has strong unit economics

Franchisees of AirFitts - Franchisee Fees & Royalty Dumble Store - one stop shop for all Airfitt merchandise